8
Jun 2023
Digital investments are often costly, time intensive – and risky. Digital marketing systems, CRM roll-outs and big data projects’ failure rates exceed 50 per cent (KPMG 2016), while one in five businesses has launched an unsuccessful digital transformation project (Econocom 2019).
Watch this webcast, hosted by Econsultancy, to learn how you can follow best practice martech procurement processes by asking the right questions which will help you future-proof your investment.
You’ll learn: