What is Zeta Marketing Platform?

The Zeta Marketing Platform is an AI powered, cloud-based marketing solution that empowers businesses to elevate their customer engagement strategies. Its sophisticated suite of tools and data-driven approach enables companies to deliver personalised and impactful marketing campaigns.

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Though it’s a lesser known product in the UK, Zeta was founded in 2007 and has been operating globally since. It offers a comprehensive range of features, including email marketing, messaging, social media management, and customer segmentation, all integrated into a seamless user interface. This streamlines marketing operations and facilitates efficient omni-channel, cross-device communication.

At its core, Zeta leverages advanced data analytics to gain deep insights into customer behaviour, preferences, and trends. This information allows businesses to create highly targeted and relevant marketing campaigns, ensuring that each customer interaction is tailored to their individual needs and interests.

What will Zeta help you achieve?

The Zeta Marketing Platform is a game-changer for marketers without a technical team, seeking to enhance customer engagement and drive revenue growth. It’s data-driven approach, personalised marketing capabilities, and emphasis on automation make it a versatile and powerful tool for improving customer experience.

Benefits of using Zeta?

Zeta’s only global partner in the UK

Until recently Zeta’s in-house development team have managed all of their client implementation and integration projects. Having seen significant organic growth across America, Asia Pacific and Europe they asked us to be their only UK-based partner.

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We’re committed to delivering bespoke Zeta solutions for our clients, tailoring the platform to meet your specific¬† marketing automation needs and providing training so you can operate it independently.

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