Enabling Valuable, Connected Customer Experiences
We embed strategic and technical expertise into your marketing team, helping you get more from your data, tech and talent to deliver better customer experiences and lasting business results.
Success story
giffgaff
Telco giffgaff boosted retention by an estimated 17,000 subscribers annually, thanks to a new welcome programme.
We’ve been incredibly impressed with Tap’s ability to understand our systems, people and process maturity sufficiently to begin to help on roadmaps for the future. The team have quickly become a reliable and very well trusted source of expertise, but more importantly than that, built confidence in senior stakeholders across the business that we can deliver on operational promises.
Ben Barrass, Group Head of Data, Centaur Media
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