Connecting Seamlessly Across Channels
We help you unify your messaging across every touchpoint, delivering the kind of customer journey consistency that drives engagement and boosts performance.
Making Every Interaction Count
Joining up customer experiences across multiple channels is easier said than done. Tap CXM ensures your customer journeys flow effortlessly from one channel to the next so every touchpoint delivers value. Whether it’s planning customer journeys, configuring tech or managing the in-platform orchestration across email, push and SMS, we’ve got it covered. Consistency is key—and we know how to get you there. With ongoing troubleshooting and collaborative support, we’ll give your team the confidence and understanding to continuously refine and enhance the holistic customer experience.
Connect The Dots And See The Bigger Picture
- Expansive reach
All the research proves the more you use, the more you’re seen, the more effective your marketing will be. - Better customer engagement
Meet your customers on their favourite platforms and you’ll increase interaction with your brand. - Stronger relationships
Consistent messaging across channels builds trust and recognition, fostering loyalty and turning first-time customers into long-term advocates.
Our success is testament to TAP’s brilliant and capable team who we’ve worked with for several years. Their quality of people in terms of both expertise and likeability is stand-out. We have a great relationship and they truly are an extension of our own team.
Melissa Gianinni, Head of Retention Capabilities, Gamesys
What This Enables You To Do
- Guide the customer journey
Planning each encounter allows you to steer customers smoothly through the marketing funnel. - Track and optimise
Use data from every platform to fine-tune your campaigns and boost effectiveness. - Enhance storytelling
Deliver a consistent, compelling brand story across all channels. - Gain a competitive edge
Reach new customers and show up where your competitors don’t.
More About Multichannel Marketing
