Our Team
We’ve searched far and wide to build
the
best team in CXM consulting.
Meet The Leadership Team
Andrew Haines
CEO & Co-Founder
Clare Morgan
Head of Client Strategy
James Gent
Business Consultant
Paul Skinner
Managing Director (USA)
Sam Taverner
Chief Growth Officer
Thomas Fordham
COO & Co-Founder
With almost 100 employees across the globe, our people are a fusion of different backgrounds, personalities and expertise. But there are some traits we all share.
We’re curious, capable, agile and knowledgeable. And we all have a penchant for proving what’s possible when we put our heads together. Every client interaction is a chance for us to show what we’re made of.
Our Culture
We Succeed When You Do
Collaboration and collective effort fuel our mutual success. We work together to understand your goals, discover what’s possible, and enable you to achieve it.
Value is our Driving Force
By aligning with your commercial goals, focusing on measurable results, and creating mutual value for your customers, our CXM consultants amplify your ROI and aim to become your best investment.
Reliability is our Baseline
You can trust Tap CXM to handle your account, your data and brand with integrity. We do what we say — and we know what we’re doing. Transparency is a non-negotiable for us.
We Make it Happen
We strive to drive positive change by going above and beyond. Our genuine passion for what we do means we meet every challenge with enthusiasm, energy and agility.