Our Team

We’ve searched far and wide to build
the
best team in CXM consulting.

We’re a team of close-to-100 CXM specialists, strategists, technologists, analysts, and all-round problem-solvers, spread across the UK, North America, Barcelona and several hot-desks in between. We come from different industries, backgrounds, and disciplines. But we’re united by a few things: curiosity, clarity, and a genuine drive to help clients succeed.

Alice Faulkner

Jim Geranios

Chloe Pattison

Dhanesh Sharma

Fatiha Saidani

Jack Jordan

Jonathan Asante

Basil Mohammed

Luca Reisepatt

Saba Iqbal

Vicky Kelleher

Head of Marketing

Camilla Kennedy

Dirk Wybe de Jong

We don’t just consult – we embed. Which means you’ll work closely with us. We’re people who get stuck in, think ahead, and care as much about your business outcomes as you do.

Natasha Usoh

Richard Austin

Tommy Norman

Diksha Chauhan

Harry West

James Gent

Business Consultant

Kelly Wong

Mark Clydesdale

Neil Hughes

Harry Tennant

Jenny Taylor

Laycken Iontton

Milena Danadzhieva

We’re also proud to be different in ways that matter:

  • We’re 50/50 male/female across the company – something that’s still rare in tech!

  • We’ve run a structured graduate programme for over a decade, turning raw potential into confident CXM leaders. Many of our most senior consultants started out here.

  • We actively invest in people’s growth whether it’s their first job or their fifteenth.

Saba Iqbal

Vicky Kelleher

Head of Marketing

Camilla Kennedy

Dirk Wybe de Jong

Samir Hagoug

Asmita Singh

Ana Buliga

Chantelle Casey

Debabrata Tripathy

SalesOperationsStrategyProject Delivery

Elizabeth Vons

Hasan Jamil

See Kan

Prins Premnath

Meet The Leadership Team

Our leaders brings deep experience across data, strategy, technology, and customer marketing. They set the bar and keep us all focused on what matters most: delivering real, lasting value for our clients.

Andrew Haines

CEO & Co-Founder

Clare Morgan

Head of Client Strategy

James Gent

Business Consultant

Paul Skinner

Managing Director (USA)

Sam Taverner

Chief Growth Officer

Thomas Fordham

COO & Co-Founder

Our Culture

We Succeed When You Do

Collaboration and collective effort fuel our mutual success. We work together to understand your goals, discover what’s possible, and enable you to achieve it.

Value is our Driving Force

By aligning with your commercial goals, focusing on measurable results, and creating mutual value for your customers, our CXM consultants amplify your ROI and aim to become your best investment.

Reliability is our Baseline

You can trust Tap CXM to handle your account, your data and brand with integrity. We do what we say — and we know what we’re doing. Transparency is a non-negotiable for us.

We Make it Happen

We strive to drive positive change by going above and beyond. Our genuine passion for what we do means we meet every challenge with enthusiasm, energy and agility.

Want to Know More?


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