Accelerating towards 300,000,000 emails
Managing a database of 100 million customers, dealerships, prospects, and leads presents complexity and risk for the client’s 4 leading brands.
Together with our Adobe partners, TAP’s technical expertise enables the client to continue serving personalised promotions, operational communications, and recall/compliance notices.
But there are several significant upgrades:
- Rigorous quality assurance
- Improved reliability for 870+ annual campaigns
- Shorter time to market for new promotions
- More agility by removing technical barriers
- Time-saving automations