Born from a mission to understand user intent, Bloomreach goes beyond traditional CMS platforms. It bridges content and commerce, ensuring seamless digital journeys for users across various channels. Its platform offers capabilities ranging from SEO enhancements, real-time personalisation, A/B testing to predictive analytics, aligning user needs with business goals effectively.
With its powerful content management and optimisation capabilities, leveraging AI and machine learning, companies can connect with their target audience, deliver tailored content for each visitor and drive higher engagement and conversion rates.
Online retailers or content-driven brands can craft compelling, user-centric online experiences. ensuring their digital footprint is dynamic and relevant. Designed with both marketers and developers in mind, Bloomreach enables brands to maximise engagement, boost conversions, and elevate the overall digital experience without heavily relying on an extensive technical team.
Bloomreach is rich in features designed to enhance the online experience and deliver consistent, connected messaging across all digital platforms. Here are the stand-out features:
Bloomreach is both a CDP and automation solution meaning you can build a single customer view and market to them within the platform, rather than having to buy two separate pieces of software.
Predictive analytics give you insight into expected future customer behaviour, accurately predicting engagement, purchase decisions, churn possibility and more. With this information to hand, Bloomreach users can activate campaigns and deliver the right message to the right person at the right time.
Bloomreach’s impressive real-time capabilities means that it is capable of not only collecting data in real-time, but also aggregating that data against each customer and activating it within a customer journey in seconds